Built for Founders Who
Refuse to Stay Small.
We engineer the clarity, systems, and sales assets that help $1M–$8M service businesses scale with precision — not chaos.
Eliminating the Founder Bottleneck
Most agencies create content. Most studios produce videos. We built something deeper.
After working with hundreds of entrepreneurs, one truth became impossible to ignore:
Growth slows the moment the founder becomes the system.
The founder is in every conversation. Every pitch. Every follow-up. Every piece of content.
So we built a framework that removes that dependency.
By transforming your expertise into engineered assets that build trust, authority, and leverage at scale.
The output looks like content.
But it functions like infrastructure.
Record Once. Sell Forever.
PodLab exists at the intersection of sales mastery and digital precision. One side understands the human element of revenue; the other understands how to engineer it at scale.
Hiram Andino
Co-Founder & Chief Revenue Strategist
The Operator Who Sees What Works
Combat Army veteran. Host of How It Started. Hiram spent six years in the Army learning discipline, leadership, and execution under pressure. After the military, he built his expertise in the trenches of sales — leading teams, closing high-ticket deals, and understanding what separates businesses that scale from those that stall.
Sales & Revenue Architecture
Hiram has seen what a $125 million operation looks like from the inside. He helps increase revenue by bringing personalization and quality back into the customer journey.
Team Building & Leadership
From military deployments to leading sales at the world's most famous dealership, Hiram knows how to hire, train, and scale high-performance teams.
Business Diagnosis
A rare ability to see what's broken in a business model and fix it with systems that remove founder dependency.
The Mission
Empower entrepreneurs by automating what slows them down.
Dakota Hanshew
Co-Founder & Chief Systems Architect
The Engineer Who Makes It Scale
Digital strategist. Systems builder. Dakota spent over a decade mastering the technical side of growth: data analytics, digital marketing, content strategy, and automation. While Hiram understands what needs to happen, Dakota knows how to engineer that at the system level.
Data-Driven Strategy
Specializes in turning raw data into actionable insights. Through analytics and behavioral tracking, he identifies exactly where businesses lose leads — and how to fix it.
Content Strategy
Dakota sees content as a system. He builds workflows that turn one recording session into months of strategic touchpoints.
Systems & Infrastructure
Obsessed with removing friction. From automating onboarding to video processing pipelines, he thinks in systems first.
The Mission
Build systems that make marketing predictable, scalable, and profitable.
Ready to Scale Without Being the Bottleneck?
This is the team you call when you're ready to scale for real.